From: A goal-oriented, business intelligence-supported decision-making methodology
Formula | Target KPI | Source KPIs |
---|---|---|
2 × MC/10 | Store traffic | MC: Marketing cost |
floor(MC/3.67) | Number of consigners | MC: Marketing cost |
floor(1.76 × NC) | Number of drop-offs | NC: Number of consigners |
365 × 8 × NSPD | Staff total work hours | NSPD: Number of staff per day |
STWH/TNS | Work hour per staff | STWH: Staff total work hour |
TNS: Total number of staff | ||
STWH × 8 + STWH × 4 | Staffing cost | STWH: Staff total work hour |
$8 per hour + $4 overhead | ||
STWH × 1.5 | Number of products available for customers | STWH: Staff total work hour |
StaffC + MarketingC + StoreC + R × 0.6 + OBI | Costs | StaffC: Staffing cost |
MarketingC: Marketing cost | ||
StoreC: Store cost | ||
OBI: Online business investment | ||
R: Revenue | ||
R-C | Profit | R: Revenue |
C: Cost | ||
(R × 100)/MV | Market share | MV: Market value |